At we take the hassle out of buying a new electric fire. We offer only the best quality electric fires and we deliver nationwide within the Republic of Ireland for just €25.

Our exceptional range of Inset Electric Fires and Wall Mounted Electric Fires are suitable for wide variety of designs and aesthetics. Whether you are looking for a fully recessed inset electric fire, a wall hung electric fire, a 2 sided electric fire or 3 sided electric fire that you are looking for, our team of experts are on hand to help you find the electric fire that is right for you. is an Irish owned company.

Combining triple LED systems with a deep fuel bed, our innovative electric fires have three stunning flame options to select from including Amber, Blue and Amber with Blue Accent. These electric fires come with an elegant thermostatic handset that gives full control over the fire’s host of features and can be enjoyed with or without any heat.

Undulating flame visuals, dancing seemingly impossibly amongst a deep bed of realistic logs or shining crystals, make the eReflex one of the most captivating electric fires ever created. But the eReflex doesn’t just deliver mesmerising effects and a fireside glow. Designed with the very latest LED technologies and offering a choice of stunning fuel beds, this innovative electric fire range lets you decide on the perfect ambience to suit your mood – with only your imagination to hold you back.

Our showroom is based in Palmerstown, Dublin 20. We are located just off Exit 7 on the M50. Click Here to view on Google Maps. If you would like to make an appointment to view our product range, please contact us at

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